bots

  • Introducing IP Raccoon: IP Risk Scoring Beyond Ad Clicks

    Introducing IP Raccoon: IP Risk Scoring Beyond Ad Clicks

    Opticks is launching IP Raccoon, a new IP risk-scoring API for fraud and bot detection beyond ad clicks — account takeover, signup abuse, and more.

  • 7 signs of bot traffic in GA4, a step-by-step check you can run today, and why GA4’s built-in filters miss most invalid traffic — with real Opticks data.

  • What Are Click Bots and How Can You Prevent Them?

    What Are Click Bots and How Can You Prevent Them?

    Invalid traffic is a huge problem for marketers. Click fraud is a significant driver of this type of traffic, and it occurs when invalid or illegitimate clicks are made by malicious software, bots, or competitors. Click fraud is carried out using various techniques such as clickjacking, click spamming, click injections, and click bots.