bots
-

Introducing IP Raccoon: IP Risk Scoring Beyond Ad Clicks
Opticks is launching IP Raccoon, a new IP risk-scoring API for fraud and bot detection beyond ad clicks — account takeover, signup abuse, and more.
-

7 signs of bot traffic in GA4, a step-by-step check you can run today, and why GA4’s built-in filters miss most invalid traffic — with real Opticks data.
-

Hunter becomes the prey: how Opticks handled a mass-registration bot attack
Over the past few weeks our own platform was targeted by a mass registration bot attack. The attack was simple in shape but loud in consequences, and dealing with it gave us a useful opportunity to put our own product through a real-world stress test. A mass registration bot attack begins The pattern was straightforward:…
-

What Are Click Bots and How Can You Prevent Them?
Invalid traffic is a huge problem for marketers. Click fraud is a significant driver of this type of traffic, and it occurs when invalid or illegitimate clicks are made by malicious software, bots, or competitors. Click fraud is carried out using various techniques such as clickjacking, click spamming, click injections, and click bots.
-

2023 Ad Fraud App List & How to Use It to Protect Your Campaigns
Are you — like many other advertisers and marketers — struggling with the weight of manually reviewing websites for ad placements and double-checking potentially fraudulent audiences through IPs? A reliable ad fraud app list can take that manual work off your plate.