What do you think of when you hear the word ‘bot’? Nine times out of ten, your mind is probably drawn to the ...

Wherever there’s money to be made, you’ll find fraudsters, too. If you work in the digital advertising industry,...

Ad fraud is a multi-layered problem. From click farms and cookie stuffing to ad injections and botnets, the list of...

Ad fraud has been plaguing the ad tech industry for well over a decade, yet despite initiatives to address it,...

From Cyber Monday to Black Friday, Super Saturday to Singles’ Day and Diwali, the fourth quarter of the year is...

This guide will help both marketers and advertisers navigate the complex and ever more sophisticated world of...

Thanks to technology, businesses now have a wide array of data at their disposal. With that data, affiliate...

According to Juniper Research, $42 billion is the estimated budget that digital advertisers and agencies lost to...

2020 is certainly a year full of uncertainty, however, affiliate marketing is definitely on the rise. Digital...

What is ad fraud and how does it work? Ad fraud is the practice of generating false interactions with any digital...

Another case of fraudulent apps has recently been uncovered. Google has removed over 30 popular apps from the Play...

Affiliate marketing is your ideal ally to reach your target audience, whether you work for a traditional bank, a...

According to Rakuten Marketing, 81% of advertisers worldwide use affiliate marketing and the expected affiliate...

Every advertising agency knows that in order to attract the most exclusive clients, there must be something...

Let’s say the success of your business depends on growing a thriving user base. In order to grow such a user base,...

As the fraud lexicon keeps on getting more complex every day, we decided to go back to the basics in this article...

According to Juniper Research, online ad spend lost to ad fraud will amount to $100 billion world wide by 2023.

Malicious bots are a major problem in today’s digital advertising industry. According to this years’ Distil Research...

Many smart businesses are quickly aligning their ad budgets with shifts in shopper intent amid the COVID-19 crisis....